Introduction
This course prepares and equips you with the necessary skills and knowledge to make a short film for Real Estate Market using smart phone. Participants will learn skills in production, direction, lighting, camera operation and editing as you storyboard a script, find locations, shoot the film, edit, and work for post-production.
Target Audience
Anyone who is interested to learn essential knowledge and skills for short film production and publishing techniques to social media, for example, real estate agents and technicians in relevant industries
Prerequisite
Basic knowledge in smart phone
Course Contents
1. Filmmaking Fundamentals
- Characteristic of commercial short video
- Type & format in MP4, H264, H265
- Scheduling - budget, duration, publishing
- Story fundamental in 5W1H
2. Content Creation and Pre-production for Real Estate Market
- Script and storyboard
- Production coordination
- Director
- Equipment
3. Shoot for EditWorkshop 1
- Art direction, costume, makeup and props
- On-site support and log-keeper
- Lighting and audio basic – The Inverse-square law
- Types of shots
4. Shoot for Edit Workshop 2
- Camera language and composition
- Shutter, Aperture and DOF
- Camera position and perspective
- Blocking, Pan, tilt, zoom, dolly and crane
5. Post-production
- Chroma key, low light, raining, reflections, etc.
- Foley
- Music score – Ducking
- Time, rhythm, breath fashion and transition
6. Packaging
- RGB tone grading
- Voice-over
- Motion graphics and animations
7. Publishing
- YouTube, Facebook, Douyin, Company web site, etc.
