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  2. 創始人自播(面向內地市場)

創始人自播(面向內地市場)

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Course Code
PE4200883

Start Date: 
To Be Advised

Hours
20.0

Level
Short Course

Application Form

Email
peak@vtc.edu.hk

Enquiry: 2836 1941 / 2836-1922

    CPD Programme

(This course introduction in provides Chinese contents only)
 

學習成果:

1. 深度挖掘品牌網路發展空間及價值
2. 掌握以創始人角色, 並參考電視劇, 設計品牌的連續劇故事
3. 學習使用內地社交媒體,乃至培養及增長私域流量
4. 掌握手機短視頻、直播及流量轉化為銷售的實務流程
5. 學習直播主持人的專業技巧
6. 學習使用基本剪輯視頻及音效
7. 體驗內地最新直播設備及瞭解最新AI 技術在直播中的使用

課程內容:

1. 直播世紀、創始人品牌及自播
2. 如何建立創始人品牌
3. 內地社媒流量管理及私域流量轉化變現
4. 以創始人角色, 設計推廣品牌的連續劇故事 
5. 直播主持人的專業技巧
6. 視頻及直播的技巧及設備
7. 基本視頻及音效剪輯

對象:

有意利用短視頻和直播帶動內地銷售及內地消費者在港消費的
- 中小企或微企創始人
- 品牌管理者

授課語言:

廣東話及普通話

證書:

出席率達80%的學員可獲發證書

查詢:

如有查詢,歡迎致電本機構與呂小姐聯絡(電話:2836 1941)。

 

 

(This General Information in provides Chinese contents only)

導師:

曾憲榮

內地新銳企業自播的宣導者
高新技術企業「一視科技SPROLINK」創始人

Corey Leung

MBA及大學創業班講師
多年Fortune 500 高管經驗的新零售企管專家

路芙 Ruth Tsang

TVB藝人, 直播直銷主播, YouTuber
大灣區新媒體發展總會:創會副會長
進軍內地新媒體的新領軍人物
大灣區family(抖音號)核心成員

 

 

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Contact

Address: 9/F VTC Tower, 27 Wood Road, Wan Chai, Hong Kong
Telephone: +852 2836 1922     Fax: +852 2891 5707    Email: peak@vtc.edu.hk

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