Speaking to Impress Series (Insurance and Financial Professionals) Module 2: Writing and Presenting with Impact (Virtual class through Zoom)

Objective

The objective of this module is to enhance the writing and presentation skills of insurance and financial professionals, enabling them to communicate complex information clearly and persuasively. By the end of this module, participants will be able to craft compelling written content and deliver it effectively, ensuring their messages are impactful and easily understood by their audience.

Course Outline

1. How to Tailor your Key Message in an Organized Fashion
2. Compose a Compelling Opening Paragraph
3. Choose the Right Word to Ensure Maximum Impact and Clarity
4. Writing Clear and Engaging Email and Letter
5. Present Data to Support your Writing

Teaching Language

All classes are conducted in Cantonese, supplemented with English terminology. (Except courses are specified conducted in English)

Continuing Professional Development (CPD)/Continuous Professional Training (CPT) hours

IA CPD Hours:                                 3

MPFA Non-core CPD Hours:          3

SFC CPT Hours:                              3

HKMA ECF CPD Hours                   3