Module Certificate in Development of Marketing Plans for Restaurants and Catering Organisations

Course Code:

TI420009Q

Start Date:

To Be Advised

Hours:

10.0

Level:

Module Certificate

Application Form

Email:

tao_miao@vtc.edu.hk

Enquiry:

VTC Tao Miao Institute : 3989-7023

Module Intended Learning Outcomes :

On completion of the module, students are expected to be able to :

explain the functions of a marketing plan and identify the essential factors to be considered for the development of a marketing plan
justify the appropriateness of a marketing plan proposal adopted by a given catering organisation

Entry Requirement :

Mature applicants i.e., those aged 23 or above, with at least 2 years relevant experience; OR
Five passes in HKCEE including English Language and Chinese Language, with at least 3 years relevant experience; OR
Five HKDSE subjects at Level 2 or above including Chinese Language and English Language, with at least 2 years relevant experience; OR
Equivalent to the above qualification.

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